LYANA SKYE

Lyana Skye Album Cover “CASH”

TALENT TYPE:

Singer/Songwriter/Model

BRANDING SOLUTIONS:

Artist & Brand Development (Strategy, Development, Activation, Engagement)

Digital Media & Content Creation (Logo, Headshots, Photo Shoot, Website, Social Media Posts)

Casting & Booking Solutions (SXSW Music Festival, Cooperstown Independence Day Celebration)

CHALLENGE:

Lyana needed to rebrand as a singer and songwriter for opportunities to perform and attract record labels for an opportunity to pursue her passion. She was able to get local gigs but was looking to expand her reach and opportunities as a recording artist and writer.

OUTCOME:

• We rebranded Lyana with a new logo, website, and social media content to engage her brand to decision-makers and build attention for the release of her new music (Producers by Tony Smith - “Cash” and “What Can I Say”.)

• Her marketing campaign provided her with numerous influencer partnership opportunities on Instagram from Australia and Europe as a fashion influencer where she wrote jingles for numerous products.

• Producers, Tony Smith & Cameron Giddings produced two original songs for Lyana which received over 35k downloads on Spotify & Apple Music.

• AXS Provided the opportunity for Lyana to debut her tracks during the South By Southwest Music Festival (SXSW) event in Austin, TX for which she was offered a recording deal by Big Machine Records.

• Lyana also headlined the Adams Davy Fest where aspiring artists perform to gain experience and gather attention from decision-makers as well as attract fans to their brand.

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MUSIC:

NOW:

Lyana is in talks for a music licensing deal with Adams Davy and Big Machine Records. Lyana is currently working on new material and is performing with her band at numerous events and festivals.

PAUL GREEN

Paul Green on stage at “The Laugh Factory” in Los Angeles, California

TALENT TYPE:

Comedian/Actor

BRANDING SOLUTIONS:

Artist & Brand Development (Strategy, Development, Activation, Engagement)

Digital Media & Content Creation (Logo, Website, Social Media Posts)

Casting & Booking Solutions (SXSW, Corporate Events, National Conference)

CHALLENGE:

Paul’s current representation was not getting him the acting and comedic booking opportunities he was looking to get. Paul came to Industry AXS for help on discovering the best path of success for his career.

OUTCOME:

• We rebranded Paul with a new logo, website, and social media content to engage his brand to decision-makers and build his comedic following to get bookings and exposure.

• His 5k Instagram following soared to over 15k within months of his original campaign.

• Paul was able to perform and increase his following as an MC during the South By Southwest Festival (SXSW) event in Austin, TX for the Red Gorilla Music Festival.

• Paul was hired as an MC for multiple high-profile corporate clients as well.

• Paul, along with his improv troop performed in front of over 8,000 students during the Texas Thespians State Conference where he was invited to also teach and share his craft.

• Paul has a new agent and has been seen a numerous TV shows and Comedy Clubs in Los Angeles

NOW:

Paul currently finished a 25+ city comedy tour across the United States and has been booked as an actor and comedian for Television, Film, and Youtube influencer channels.

MERIDIAN ANASTASIA

TALENT TYPE:

Singer/Actor/Host/Model

BRANDING SOLUTIONS:

Artist & Brand Development (Strategy, Development, Activation, Engagement)

Performance Opportunities (AXS Broadway, Meridian Live! Pilot)

Digital Media & Content Creation (Logo, Photo Shoot, Website, Social Media Posts)

Casting & Booking Solutions (Host at SXSW Red Gorilla Musc Fest (2 years), Host of Meridian LIVE!, Host of AXS: Broadway Livestream event, Host at Texas Thespians National Conference, and more

CHALLENGE:

Meridian was looking for ways to engage her Australian heritage and culture into the American pop scene that would empower aspiring artists to engage their passion daily as she strove to do the same. She was looking for representation to perform live on Stage, on television, and in films. She also wanted to experience Voice Over opportunities and hosting.

OUTCOME:

• We branded Meridian with a new logo, headshot, website, and social media content to engage her brand to decision-makers and build brand relevance for her acting, hosting, and performance career.

• Meridian was able to perform on Broadway through our AXS Broadway program and shared the stage with Tony Award Winner Kelly O’Hara (The King & I), Oak Onaodowan (The Great Comet, Hamilton), Christopher Jackson (Hamilton, In The Heights), Adam Jacobs (Le Mis, Aladdin) and more.

• With her talent for communication, Adams Davy created a Television show pilot for her called Meridian Live! Meridian traveled throughout the United States (including Alaska), The United Kingdom, and Australia to bring entertainment, lifestyle, and news to her audience.

• Meridian has been seen on the Gershwin stage in New York City, at SXSW Music & Film Festival, The Texas Thespians State Conference (8k people), in multiple student films, online with Meridian Live! and dancing with Frantic Assembly. (Know for their work on The Curious Incident of the Dog in the Night-Time play)

Meridian interviews Jacque Emerson for Meridian Live! - Jacqu was the actress who played “Fox face” from the “Hunger Games” Franchise

Meridan Live! TV Show Teaser Video

Meridian Live! TV Show Teaser 2

BJ Flores

BJ Flores commentating with Sugar Ray Leonard & Marv Albert

TALENT TYPE:

Athlete/Boxer

BRANDING SOLUTIONS:

Artist & Brand Development (Strategy, Development, Activation, Engagement)

Digital Media & Content Creation (Logo, Website, Social Media Posts)

Talent/Influencer Sponsorships & Bookings (Commercials, Spokesperson, Influencer)

CHALLENGE:

BJ was the #11 cruiserweight in the world when he teamed up with AXS. BJ’s wanted a media partner to help build the hype for his brand to gain the opportunity to become a heavyweight and be a contender for the WBA Heavyweight Championship.

OUTCOME:

• We rebranded BJ with a new logo, website, and social media content to engage his brand with decision-makers and build his brand in the out of the ring.

• BJ ended up training to become a heavyweight and eventually became #8 in the world.

• BJ’s rise in the ranks offered AXS the opportunity to secure sponsorships from El Peligoso Run and become a main event ticket with Iron Boy Boxing.

• AXS helped promote 3 of BJ's last 5 fights before retirement.

• He retired after only losing 4 fights in his entire boxing career.

NOW:

BJ is now a retired boxer residing in San Francisco California. He spends his retirement mentoring and training the future boxing stars of tomorrow. AXS was proud to be a part of BJ’s journey where he exhibited integrity and dedication in everything we did.